Wonderfully Wild Design Process
The Wonderfully Wild range includes Australian Animal Alphabet Flashcards, Activity Workbooks, Poster and Playing Cards.
THE PROBLEM:
Australian children can name animals foxes or rabbits but not a bilby!
They’re growing up surrounded by imported media, toys and learning resources that do not reflect Australia’s unique wildlife or ecosystems.
THE SOLUTION:
Find Australia’s most threatened and unusual species & habitats. Contact Australian scientists. Research and illustrate.
Market research points to interactive tools for play based learning is best = ANIMAL ALPHABET FLASHCARDS
• Introduce Australia’s endangered species through literacy and play-based learning and help kids build a sense of place, identity, and connection to their environment
• Offer teachers and parents tools to teach environmental literacy at home and in classrooms to celebrate the lesser-known animals
• Turn everyday moments into nature-filled learning experiences
THE EVOLUTION and RANGE EXPANSION:
Educational range now sold in galleries, museums, boutiques, children’s stores, bookstores and tourist information centres around Australia.