Wonderfully Wild Design Process

The Wonderfully Wild range includes Australian Animal Alphabet Flashcards, Activity Workbooks, Poster and Playing Cards.

THE PROBLEM:

Australian children can name animals foxes or rabbits but not a bilby!

They’re growing up surrounded by imported media, toys and learning resources that do not reflect Australia’s unique wildlife or ecosystems.

THE SOLUTION:

Find Australia’s most threatened and unusual species & habitats. Contact Australian scientists. Research and illustrate.

Market research points to interactive tools for play based learning is best = ANIMAL ALPHABET FLASHCARDS

• Introduce Australia’s endangered species through literacy and play-based learning and help kids build a sense of place, identity, and connection to their environment

• Offer teachers and parents tools to teach environmental literacy at home and in classrooms to celebrate the lesser-known animals

• Turn everyday moments into nature-filled learning experiences

THE EVOLUTION and RANGE EXPANSION:

Educational range now sold in galleries, museums, boutiques, children’s stores, bookstores and tourist information centres around Australia.

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